CLEVELAND, Sept. 10, 2026 /PRNewswire/ — DistrictWON and uReport today announced that the Mid-American Conference (MAC) has selected uReport as its conference office storytelling and content creation platform.

The MAC will utilize uReport to help its conference communications team efficiently create and publish a wide range of content highlighting the accomplishments, events, student-athletes, coaches, championships, and initiatives taking place across all 12 member institutions.

“With the recent rule changes by the NCAA including the 5 for 5 rule, the demand for timely, consistent, and engaging digital content is now more important than ever for all colleges and universities,” said Regan Fitzpatrick, President and Co-Founder of DistrictWON. 

“Every athletic department has more great stories than it has the time or resources to tell. uReport is a powerful and innovative tool that gives SIDs a simple way to dramatically expand their storytelling, amplify their programs and athletes, and reach their communities—without adding more to an already overloaded staff.” – Jeremy Guy Associate Commissioner // Communications Mid-American Conference. 

“We’re honored that the Mid-American Conference has chosen uReport to help amplify the incredible stories happening throughout one of the nation’s premier collegiate athletic conferences,” Fitzpatrick added. “Conference offices are being asked to create more content than ever before with limited staff and resources. uReport allows them to expand their content creation and storytelling capacity for all sports and athletes while maintaining the editorial quality and oversight their audiences expect.”

Unlike traditional AI content generators, uReport combines responsible AI with human oversight to streamline content creation while preserving editorial accuracy, institutional voice, and data privacy.

The platform is listed in the ISTE Learning Technology Directory and has earned the 1EdTech TrustedEd Apps Certification for Data Privacy, reinforcing its commitment to responsible AI and protecting institutional and student information.

Through the partnership, the MAC will be able to showcase more of the people, programs, milestones, and achievements that define the conference while providing fans, alumni, media, and member institutions with a richer and more consistent stream of content throughout the year.

“This partnership is ultimately about telling more stories,” Fitzpatrick added. “Every championship, student-athlete achievement, community initiative, and historic moment deserves to be shared. We’re excited to help the Mid-American Conference bring those stories to life.”

For more information, contact:

Dan McGrath
Director of Customer Success, DistrictWON
216-647-3857
dmcgrath@districtwon.com 

View original content to download multimedia:https://www.prnewswire.com/news-releases/mid-american-conference-selects-ureport-to-power-conference-wide-storytelling-302875630.html

SOURCE DistrictWON; uReport